Client: Superior Concrete
Studio: Level Group
Creative Diretors: Jennifer Bernstein and Nick Hubbard
Art Director: Eva Beckendorf
Designers: Nicole Kupferman and Sydney Hwang
Studio: Level Group
Creative Diretors: Jennifer Bernstein and Nick Hubbard
Art Director: Eva Beckendorf
Designers: Nicole Kupferman and Sydney Hwang
Identity Design and Branding
Visual identity for Superior Concrete, a ready-mix concrete manufacturer in Guyana. The company is focused on the guyanese people, creating jobs and innitiatives to improve the quality of life for the workers and the local community. The logo represents the initials of the company, “S” and “C”, and the visualization of building blocks. The color palette is simple yet effective, making the identity stand out agains its competitors and its physical surroundings.
Learn more about this project at Level NYC.
Graphis Silver Award winner
